Channeling The Channels

The last time a brand’s ad campaign caught your attention, which medium was it using? A conventional one like Television, Newspaper or a new emerging one like website banners, in-store communication, digital, mobile, etc? Or maybe it was a mixture…

U.S. Economic Slows to 1.8% in First Quarter

U.S. Economy is like a cob-web which is spread out to various other developed, developing and emerging economies. Its like, if the US Economy sneezes several economies catches cold. It’s a time when the work-stopping blizzards of winter have passed…

Twitter Brings In New Text Ads

Twitter has been experimenting with its ad formats in order to generate revenue from the past year. This time it is experimenting with new text ads. These ads are of third-party text ads which appear on its webpage. These Twitter…