The Cricketing season is about to begin. With the cricket world cup 2011 starting from 19th February, 2011, it will be a total cricket action in cricket playing nations. ICC (International Cricket Council) has banned players, who will be playing in this world cup, from tweeting during the world cup 2011. This is mainly done to prevent illegal bookmarkers to use vital information from players in betting.
In our opinion, this is a good move by ICC to prevent illegal betting which takes the charm away from the game. You cannot stop betting completely but you can surely make all the precautions to stop it and to limit it to the least levels. ICC has also asked team staff members to stop tweeting during the cricket world cup 2011.
On the other hand, Indiatimes 58888 has bagged the content rights of ICC Cricket World Cup 2011 for mobile. Indiatimes 58888 is the mobile division of Times Internet Ltd. Better known as TIL.
TIL will also be offering the services such as World Cup theme as Ring Back Tone, Cricket Trivia & Predicta-based contests, Post Match Analysis and Mobile Marketing advertisements.
The rights was originally acquired by the company from Reliance Communications Limited. These rights include services such as SMS, voice & video alerts, live audio commentary, mobile content downloads and 2G and 3G services.
International Cricket Council (ICC) has already sold the broadcasting rights of the Cricket World Cup 2011 to ESPN Star Sports for a hefty sum of 2 billion US dollar. This time the world cup would be broadcasted to around 220 countries, and it would be the first time that the matches would be broadcasted in High Definition (HD) format through ESPN Star Sports.